๐โ๏ธCool Down with Heat: 2025 Seolleim Run in Seoul!๐ฆ๐ฅ Are you ready to beat the summer heat in the coolest (and hottest) way possible? Lotte Wellfood has just announced an exciting and unique event — the “2025 Seolleim Run”, happening on August 31 at Peace Plaza in Peace Park, Mapo-gu, Seoul! This isn’t just any ordinary marathon. It’s a 5K "heat-up running race" themed around the idea of fighting heat with heat — a playful twist that celebrates both the literal heat of summer and the emotional excitement of running together. And of course, it’s all in celebration of the launch of their new frozen treat, “Seolleim Coolish Vanilla.” ๐๏ธRace Route The course is a single 5km loop that starts at Peace Plaza, winds through Metropolis Road, Nanjicheon Park, and turns back near Gate 3 of Noeul Park. It’s a scenic and energizing route perfect for beginners and casual runners looking to enjoy a refreshing challenge. https://n.news.naver.com/mnews/article/277/0005624418 ๐คSpecial Guest: Comedian Kim Won-hoon! Adding to the energy, comedian Kim Won-hoon will join the event as a special ambassador. His lively presence is sure to make the run even more fun and memorable for everyone. https://n.news.naver.com/mnews/article/277/0005624418 ๐๏ธHow to Join Tickets go on sale at 4 PM on July 21 via Lotte Wellfood’s official online store, “Sweet Mall.” Only 2,500 spots will be available on a first-come, first-served basis! Want another chance to join? Between July 21 and August 17, you can enter a separate draw by purchasing any Seolleim product and submitting your receipt for verification. 500 lucky participants will be chosen this way. https://www.topdaily.kr/articles/104366 ๐Race Kit & Rewards Everyone who registers will receive a race kit that includes: ๐ A cool T-shirt๐งข Cooling headband and pads๐ข Bib number๐ฑ Seolleim mobile voucher And if you complete the race? Even more exclusive commemorative gifts are waiting! https://www.instagram.com/p/DL4SmcFhgcZ/ ๐ฆIntroducing: Seolleim Coolish Vanilla The highlight of the event is the new product itself — Seolleim Coolish Vanilla!This “drinkable ice cream” is made with finely crushed ice and vanilla flavor, giving you that instant icy refreshment. It’s the first time Lotte has launched a product using the same specifications as their popular Japanese frozen dessert brand. With Korea’s heatwaves on the rise, this cool treat is the perfect way to chill out.๐ฅJoin the Run, Feel the Chill! Whether you’re a seasoned runner or just looking for a fun and cool way to spend your summer weekend, the 2025 Seolleim Run promises excitement, community vibes, and plenty of icy sweetness. Don’t miss out! ๐ Event Date: August 31, 2025๐ Ticket Sales Open: July 21, 4 PM on Sweet Mall๐ Special Entry Event: July 21 – August 17 Let’s heat up the streets and cool down together — see you at the finish line! ๐โ๏ธ #SeolleimRun #2025SeolleimRun #LotteWellfood #CoolishVanilla #DrinkableIceCream #HeatUpRun #SummerMarathon #SeoulEvents #PeacePark #MapoRun #5KRun #FunRun #CoolDownWithHeat #SummerFestival #RunningEvent #KimWonHoon #SweetMall #SeolleimEvent #RaceKit #FrozenDessert #VanillaIceCream #Coolish #MarathonSeoul #SeolleimCoolish #RunningInSeoul #SummerVibes #HeatwaveRelief #EventInSeoul #LotteEvent #IceCreamRun All rights reserved Stay14 Bespoke